Category Archives: Social Media Marketing

Social Marketing Online, Can it work for you?

Posted on June 29, 2010 by indonesianurbanfamily

In recent years social marketing has become so common that even a child would feel left behind if he wasn’t a part of some online social media. Everyone from junior high students between classes, to grandma sitting at home, spend … Continue reading →

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Mobile Marketing: The Shape of Things To Come

Posted on June 21, 2010 by indonesianurbanfamily

Frederic over at the Customer Centric blog wrote an excellent post on how brands will seamlessly integrate their online and offline marketing efforts, thereby increasing brand engagement and strengthening their brand equity. Several things in Frederic’s post struck me, but … Continue reading →

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Worldwide Ranking of Social Networks: Top 3 by country – Facebook, Mixi and others!

Posted on June 21, 2010 by indonesianurbanfamily

Facebook is leading globally the world of social networks. However, it is good to keep in mind that other networks could hold a lion share in some countries. Continue reading →

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Some Insigths on Social Media: Social CRM and research from Razorfish

Posted on June 21, 2010 by indonesianurbanfamily

How to capitalize on engagement with consumers through Facebook and use it afterwards in a Newsletter? I have found these studies useful as sources of “Food For Thoughts”. Obviously, it is relevant as long as your customers are using Social … Continue reading →

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360° Marketing Trends for 2010: Dior, Etam, Coca Cola, Lufthansa, Foursquare, Sephora, Body Shop

Posted on June 21, 2010 by indonesianurbanfamily

In 2009, there was an acceleration of marketing investment shift from Off-Line to On-Line channels. A research from Forrester amongst Marketing Leaders indicates that Chief Marketing Officers from their panel (mainly international companies) are planning to increase their On-Line media … Continue reading →

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Posted on June 21, 2010 by indonesianurbanfamily

Tips and tools on Social CRM: Food for thoughts from Altimeter and CMO’s Guide I found this information useful if you need to consider Social CRM (Altimeter) and related decision making tools (CMO’s Guide). You might be interested by additional … Continue reading →

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